Unleashing the Power of Your Potential through Your Personal Brand
Paul Copcutt is Chief Catalyst Officer of Square Peg Solution -the catalyst for people and organizations who are rising to the challenge of making the most informed career and business decisions through the development of human capital.
He helps business professionals, who have already invested in their future through continual learning and development, but aren’t always able to present or promote themselves in the best possible light or sometimes fail to gain access to the right audience, identify their unique skills and attributes and translate them in to their life and career, unleashing the power of their potential through personal branding.
Canada’s leading authority on personal branding and the first certified Reach Personal Brand Strategist he has 12+ years in professional recruiting and coaching in North America and the UK and several years in consumer, medical and biotech sales and marketing, he is also the top Career & Training contributor to the Knowledge Exchange Forum at MarketingProfs.com.
He has been profiled regularly in national media and is an invited speaker on the subject of personal branding, presenting keynotes and workshops at national, provincial and local level to professional organisations and associations, career and HR conferences and leading business schools and networks.
He is also responsible for business development and delivery globally for the Reach Certified Personal Brand Strategist and the 360°Reach Assessment Certification programs for corporations and individuals.
His Approach:
In whatever he is involved in, Paul looks for the new approach to get the most effective and powerful outcome. His client’s benefit from his honest assessment and focused and creative input – interjected with a little English humor now and then!
His involvement and membership of several professional organizations and non-for-profit initiatives coupled with his constant passion for branding and networking also ensures that clients continue to be kept aware of new developments in all areas to update their personal brands.
Brand Attributes:
Honest, Focused, Attentive, Personable, Intelligent, Communicative, Creative, Insightful, Non-Judgmental, Visionary, Connecting.
Ideal Clients:
Professionals aged 25-50 who know the value of a brand have already invested in their future through professional or post graduate qualifications and want to invest in presenting their best qualities, skills and attributes for career success. Can be professionals:
- currently looking to advance their career internally
- readying themselves to make their next critical career move
- looking to empower their teams by providing personal branding as a training and development too
Favourite Quote:
“Treat people as if there were what they ought to be and you will help them become what they are capable of becoming” – Johann Goethe
You can learn more about Paul at: Square Peg Solution