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Find the Reach-Certified Personal Branding Strategist who is right for you.


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William Arruda
    the Personal Branding Guru

  
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Turn Presentations into Powerful Performances

Whether you are an individual contributor or a team leader, communication skills are crucial. Both in terms of presenting your company in the best possible light, and also in terms of developing your own professional image.


Presentations are a very visible component of YOUR business portfolio and can have a dramatic impact on the speed at which you can advance in your career.  When you are giving a presentation, you are representing your company and are contributing to its Brand.  But to be completely successful, they must be delivered in your style, communicating your Brand.

Presentations can be a fun way to express your Brand while advancing in your career. And with the multimedia available to us in the new millennium, effective presentations are actually more like well-choreographed performances.

When you deliver a successful presentation, both your personal Brand and your organization's Brands shine.

Reach Communications Skills Training Services:
Reach works with you to refine your personal communications style.  We cover all aspects of communication, but focus largely on public speaking.

Most communications skills trainers who take a one-size-fits-all approach.  Reach, on the other hand, specializes in incorporating your organization's Brand and your personal Brand into your presentation.  

Successful presentations are sincere, authentic, credible and differentiated.  They are delivered with confidence.  That means that you have to be comfortable with the content and style.  That's why we use real presentation materials (preferably for an actual, upcoming presentation) to cover the following topics:

  • Understanding your objectives (What do you want the audience to do, how do you want them to feel)
  • Knowing your Audience (Demographics, Psychographics, Culture, Language, Expectations, Knowledge of the topic)
  • Determining the right content (The big idea, Language, Brevity, Frequency)
  • Deciding on the right mix of multimedia, speaking aids, and tools
  • Marking the presentation with your personal Brand
  • Starting off with a BANG (Using stage fright to your advantage. )
  • Turning your presentation into a performance (Body Language, Voice, Language, Speed, Duration)
  • Tying it all together (Summarizing, Leaving them wanting more)
  • Handling Questions (To answer or not to answer, that is the question)
  • Evaluating your success (Feedback, Incorporating learning into future performances)

Reach Communications Skills Training Features:

  • 360 degree approach covering all communications types, to ensure consistency and constancy of communication
  • Focus on key successful presentation skills
  • Incorporation of your personal Brand,  highly individualized to meet each client's personal needs and styles
  • Use of video, real presentation materials
  • Evaluation of speaking and identification of weakness with focus on improvement in key areas
  • Work on international issues like, presenting to a global audience, English as a second language
  • Managed from development of materials through evaluation of performance and follow-on

Reach Communications Skills Training Benefits:

  • Ensure you are clearly understood
  • Inspire your audience to take action
  • Increase your credibility/respect
  • Support  your corporate Brand goals
  • Reinforce your personal Brand attributes
  • Improve your confidence
  • Enjoy art of performing
  • Deliver stronger, better understood presentations in English (for ESL execs)
  • Turn presentations into powerful performances
  • Guarantee that multicultural audiences receive the message

> learn more about the Communications Phase of the personal branding process
> get your complimentary copy of an Introduction to Personal Branding
> check out the Reach Branding Club

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